LG5

LG screens division was looking for a way to demonstrate brand leadership. We asked 5 leading product designers to go outside their comfort zones and challenged them to show the thin line between the virtual and the real, using LG Screens as raw material.
The result was LG5: an exhibition featuring 5 diverse installations in 5 ancient places.




Awards:
- Bronze Cannes Festival Lion Award

- Bronze Clio Award

- Silver Eurobest Award

- Silver Art Director Club Award

- Gold Cactus Award

- Silver Cactus Award

Client: LG Screens
Services: Art & Production Direction, Project Identity & Design
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